How to take Advantage of MaRS Intelligence Service

February 21, 2020

Emergence offers an expanded Market Intelligence Service (MIS) to clients of our incubation program.

MIS is a core pillar of support offered to clients of the Emergence program. It is designed to provide access to critical market intelligence to innovative bioscience and food companies in order to help move their businesses forward.

MARSDDThrough this partnership with MaRS in Toronto, Emergence clients have access to thousands of reports covering key technology clusters from global research firms such as Frost & Sullivan, GlobalData, Bloomberg New Energy Finance and Lux Research.

Normally this type of data and research can cost tens of thousands of Dollars. As a client of Emergence, however, we are able to provide this Market Research to you for FREE!!

Taking advantage of the Market Intelligence Service means that Emergence clients have access to top tier research reports as well as expert analysts with industry knowledge of the Bioscience, Health, Cleantech and IT sectors.

The MIS is designed to help start-up and growing SMEs answer questions about market segmentation, size of market, growth rates, types of business models, purchasing habits, demographic data, customer segmentations, and industry trends. This information can be helpful in preparing investor presentations, a launch strategy, MVP planning, Business plan prep, and foreign market entry strategies.

Snapshot of the Market Intelligence Service:

  • Where is the research from: MaRS pulls market research reports published by vendors such as BCC Research, GlobalData, CB Insights, eMarketer Inc., Lux Research., and many more.
  • What’s included: Three market intelligence requests completed by the market research team at MaRS; an initial request to MaRS and then up to two follow-up requests for clarification and further questions.
  • How much does it cost: Normally this type of access to data and research can cost tens of thousands of Dollars. As a client of Emergence we are able to provide this Market Research process to you for FREE!!
  • Eligibility: To take advantage of this pillar of the Emergence program, clients must be a Canadian Startup with under $1M in revenue in the past fiscal year and have less than $5M raised in private investment.

How to take advantage of this important service:

We will work with you to engage MaRS Market Intelligence to conduct research on your behalf and provide a set of data-rich industry reports. Companies can apply insights to market sizing, pitches, projections and more.

To get started, please send your advisor/mentor five questions that require research and we will work with you to engage the service.

For more information on how to take advantage of the MIS service, please CLICK HERE or contact Eddie Francis at or by phone at 902.367.4400.